Did the NBA kill the opening week?

Recently some people have noticed that the opening week of the NBA was like no other. Thanks to the newly formed Miami Heat people were pretty much glued to their tv's or watching the game live at a stadium. Everyone was pumped that the Heat will finally play. Others were pumped about seeing John Wall, the number one draft pick this year to play with the Wizards. A lot of hype was accumulated throughout the summer. And what does the league do? They put the most hyped teams against the NBA's best. Heat was supposed to take on the Celtics for the season opener and the Wizards led by John Wall go against the Orlando Magic. So for the first match up it was already known Celtics would win. The Celtics have an impressive record against this team. I mean last year in the playoffs they shut this team down and LeBron did not stop them from doing that again. So the league messed up this matchup because they should have gave the Heat an easy start, you know make them feel good about themselves. But hey its to late now, because the Celtics pretty much put a how to guide for taking down the Heat. For the Wizards playing Orlando is a joke. Dwight Howard is a two time NBA Defensive Player of the Year and the league decided to put him against John Wall. Howard is like a rejecting machine and it is ridiculous to think that Wizards had any chance to win. Orlando won 112-83 and once again the league messed up with the match ups. I mean peoples interest disappears after two weeks and the league knows it. So why did they not exploit their resources to keep people glued to the tv's? Well we certainly do not know now but all we do know is that the league messed up big time.